What does it take to build a global business from scratch, connecting continents, cultures, and industries? Newton Ndege discusses his extraordinary journey from aspiring footballer in Kenya to global entrepreneur based in Perth, Australia.

Newton shares how his early dreams of professional sport led him into law, how he built a thriving healthcare group from a $500 loan, and how his bold thinking created Project Kazi – a transformative initiative linking Kenya’s young workforce with Australia’s skilled labour demand.

Together, they explore migration policies, youth employment, international tax advantages, and the entrepreneurial mindset needed to create meaningful change.

Newton also discusses the science behind industries, the role of cognitive engagement in tourism, and why being bold, trusting advice, and staying present are his three golden rules for young entrepreneurs.

You will hear: 

• How Newton transitioned from sport to law to international entrepreneurship
• Why Project Kazi is revolutionising youth labour mobility between Kenya and Australia
• The importance of structuring your business correctly across multiple jurisdictions
• How trusting expert advice can save young founders from tax and legal pitfalls
• Why presence and confidence are more valuable than output for entrepreneurs
• The tax advantages for new arrivals and non-UK domiciles in the UK
• The intersection of entrepreneurship, politics, and social change in Africa and beyond

Key Moments:

0:00 – Welcome to Not Just a Number

03:39 – Discovering law and migration through personal experience

06:10 – Founding GNG Global Investments and building from $500

10:24 – Entering the healthcare sector and learning the system

13:57 – Bridging Kenya and Australia: Economic and cultural ties

15:52 – The birth of Project Kazi and solving youth unemployment

19:53 – Training, migration, and sustainable labour frameworks

24:32 – Cognitive engagement and reimagining African tourism

27:21 – Structuring for global growth and seeking expert advice

31:54 – Why Newton plans to relocate to the UK

35:18 – Finding identity and confidence as a young entrepreneur

41:21 – Balancing entrepreneurship with political aspirations

46:08 – Living out of a suitcase: The global entrepreneur’s life

48:35 – Newton’s three tips for young entrepreneurs

 

Prefer to watch? Head over to our YouTube channel to watch the full episode.

 

About the podcast

Not Just a Number is a podcast for entrepreneurs, creatives and industry pioneers who want to grow businesses and protect what matters most to them and to their families.

Each episode’s candid conversation focuses on personal stories, business strategies, leadership, top tips and trends – from scaling up companies and international relocations to creative rights and real-world business growth. Whether they are clients or professional contacts, all our guests are shaping global industries and friends of our business. As with everyone we work with, they are really not “just a number”.

 

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